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August 10 2018

At TopSpot, our commitment to our clients starts with our team. We always strive to hire extraordinary people who will bring the passion, confidence, eagerness to learn and a positive attitude that is necessary to set us apart from other companies. That being said, we are pretty fond of our team members and rely on their knowledge, growth & passion to help us be an extension of your company. We highlight different TopSpotters each month so you can see why we believe we have the best team out there.

August Team Member Spotlight: Lang Nguyen, Analytics Team Manager


How long have you been working at TopSpot, and what do you do here?

Lang Nguyen, TopSpot Analytics ManagerI’ve been a member of the analytics team at TopSpot for about 5 ½ years and am currently an Analytics Team Manager. I have also been leading the LOOP Analytics Development Project, which is our proprietary form tracking solution.

As a kid, what did you want to be when you grew up?

I grew up wanting to be a marine biologist. I thought the ocean and its creatures were almost mythical and I had an affinity towards animal life. Since then, I’ve settled for have a marine aquarium at home and the Discovery Channel and Animal Planet.

What kinds of hobbies and interest do you have outside of work?

Outside of work I spend a lot of my time with my family and friends, whether it’s trying a new restaurant or just hanging out and playing some games together. Traveling and immersing in different cultures and experiences has been a luxury that I enjoy. I currently am working on building up the patio area in my backyard. I have recently found that I like simple woodworking and want to start building a bench and table to enjoy the fall and winter months.

What has been your proudest moment working at TopSpot?

“My proudest TopSpot moment was when we received word from Google that TopSpot had been accepted as a Google Analytics Certified Partner.”

When our VP of Operations, Anita Perez, asked me to work towards getting TopSpot into the Google Marketing Platform Certified Partner track, I had no idea what the process entailed. The application required three case studies and a Google interview if the application advanced. At the time, details of the process were sparse, so I did a Google search and found other people’s experience of the process. I found that some were rejected on their initial submission, which was discouraging, and it also meant that this was going to be a challenge.

After reviewing the data of several clients and discussing potential case studies with internal team members, I decided on 3 accounts that I felt would make solid case studies. Fast forward a couple months later, my case study submissions passed, and we had moved on to the interview portion of the process! After having put so much time into the application process, it’s safe to say that I was nervous leading up to the team interview with Google! A week or so after our call, we received the confirmation email of our acceptance. After the time & effort put into the application, it was both a relief and a thrill to find out we had made it!

How do you define success?

I think there are different areas to success such as family life, social life, and work life. Within each of these areas, there are levels of success, but it is subjective for each person. As a whole for myself, to be successful is being able to balance all of these areas. While I prioritize heavily on family, I know that the other pieces are important as well and try my best to make things work around the limited hours within a day.