{"id":6405,"date":"2019-10-04T12:20:50","date_gmt":"2019-10-04T18:20:50","guid":{"rendered":"https:\/\/www.topspot.com\/blog\/?p=6405"},"modified":"2020-05-07T05:40:07","modified_gmt":"2020-05-07T11:40:07","slug":"topspot-celebrates-manufacturing-day","status":"publish","type":"post","link":"https:\/\/www.topspot.com\/blog\/2019\/10\/topspot-celebrates-manufacturing-day\/","title":{"rendered":"In Manufacturing, Every Detail Matters"},"content":{"rendered":"\n

Manufacturing is a complex, fascinating industry filled with engineers, designers, and technology that would amaze most people. Because of this, digital marketing in the industrial space<\/a> is always evolving. The stakes are high, but so are the rewards.<\/p>\n\n\n\n

The manufacturing industry employs nearly 13 million people in the United States and contributed $2.38 trillion to the economy last year and we like to think that somewhere along the way, our Team Members played a part in that.<\/p>\n\n\n\n

Digital Marketing for Manufacturers <\/h3>\n\n\n\n

When people are searching online for manufacturing companies, they could be looking for nearly anything: custom machine work, a specific size of a specific grade of steel screw, industry-certified plastic sheeting for use in automotive manufacturing \u2013 these are not simple searches, so a manufacturer\u2019s online presence cannot be simple, either. A cohesive digital marketing strategy<\/a> incorporates this kind of knowledge into an industrial site design<\/a>, SEO strategy or paid search program.<\/p>\n\n\n\n

When doing digital marketing for manufacturing<\/a> companies, research is key. That is why TopSpot makes it a point to always stay on top of trends and how they may impact our clients’ businesses. Whether it\u2019s through internal seminars, site visits, plant tours, or other means, we never stop learning.<\/p>\n\n\n\n

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