Website content should not be difficult to maintain
Content Management Systems (CMS) have enabled companies to have true control over their website content. At TopSpot, we use two of the latest CMS tools for our website development.
The following two criteria were important when choosing our CMS platforms:
- The platforms had to provide all of the functionality with the site features and ease of content management
- The platforms had to be search engine friendly
Benefits of Open Source CMS Development
- Ease of content management
- Tracking and Analytics installation
- Easier to “grow” your site over time with page creation
- "SEO ability"
- Client site ownership
The Platforms We Use
As opposed to developing a proprietary platform, we feel that open source provides clients with the flexibility that they are paying for.
Currently, we are building sites with MODx Revolution, which is the latest release and customers enjoy an easy-to-use "back end" which allows for them to update and add content. Revolution provides our development team with many of the additional features that customers are asking for these days such as blogs, latest news features, photo galleries, social media integration, and intuitive interface for our search marketing team to use while optimizing the sites.
For e-commerce, Magento provides all of the features shopping carts would need to provide plus much more. Because of the growth in Magento sites, the development community has grown providing many new features and "plugins" to be applied. Again, the search engine friendliness of Magento is very apparent in the sites we have launched. Our search team enjoys the ease of use, and the clients love the results they are getting... higher rankings and more sales/opportunities.
Not sure which CMS platform is best for your B2B website?
Our team would be happy to review your current website and discuss your needs and business goals in order to determine what kind of website is right for you!