Hoover Ferguson Group had an outdated website that was not properly optimized to gain organic traffic, paid search traffic and total conversions.
TopSpot built a completely new site that was built with the latest optimization strategies and developed a complete online marketing strategy.
Hoover Ferguson saw a 115% lead increase, 355 online form submissions and phone calls as opposed to 155 during a comparable time period.
How We Did It
Hoover Ferguson saw a 73% increase in organic traffic and 18% increase in organic rankings. Hoover also developed a new line of IBC sizes due to the demand driven through the increased conversions.