B2B & Industrial Strategies

Why Is SEO Important for Industrial Companies?

Between the technical complexities that can come with industrial products combined with the constant updates rolled out by Google, it’s clear that a thorough understanding of both SEO and industrial digital marketing is needed to succeed in growing your business online.

By Israel Perez

Sep 30, 2020

PPC/SEM

What You Need to Know About Google’s Search Query Reporting Update

7 years ago, we provided a list of ways to understand organic search data following Google's (not provided) announcement. Today, we have laid out a plan for keeping your PPC Program finely tuned following Google's reduction in search query visibility.

By Beth Shockley

Sep 23, 2020

Company Culture

TopSpot Turns 17!

In honor of our 17th anniversary, our TopSpotters shared their favorite memories and what makes them thankful for TopSpot.

By Beth Shockley

Sep 15, 2020

Web Development

TopSpot Recognized in WebAwards for 8th Year

This year, the TopSpot team was recognized with a Best of Industry Website Award, two Outstanding Website Awards, and two Standard of Excellence Awards for their website design and development work.

By Beth Shockley

Sep 10, 2020