Leads are vital when making marketing decisions, but did you know you can utilize them for other business decisions like inventory, supply chain, and more? In our latest blog, we look at the possibilities and share a Client story where lead analysis sparked a new product offering.
Aug 29, 2024
Get insight into GA4's new reports and capabilities in our latest check-in and learn how they enhance your analytics.
Aug 01, 2024
In this blog, we look at adding context to your data visualizations to get the full story, allowing for more accurate reporting and better data-driven decisions.
Apr 11, 2024
Haven't exported your historical data in Google Universal Analytics yet? TopSpot has you covered with a step-by-step guide on exporting and storing your historical data, plus considerations and TopSpot recommendations.
Mar 28, 2024
Have you ever seen your traffic dip despite your top keywords ranking high? What do you do? This blog looks at common causes found in new SERP features and search trends—and then provides strategies for tackling these obstacles.
Feb 08, 2024
Even though the official switch to GA4 took place over 6 months ago, Google Continues to make changes to the tool. This blog looks at the updates and tweaks made to the GA4 platform since its launch last summer and harks back to the initial tips and tricks to prepare you for marketing analytics in 2024.
Jan 11, 2024