Company Culture

TopSpot Team Member Spotlight: Sara Brown

From our clients to our internal team I love the people I work with. I love seeing how our work can impact the lives of our clients and make them more successful. Internally, we are a close-knit group who strive to achieve greatness for our clients and each other. Being able to grow in a career you love with people you love makes each day that much more enjoyable. We provide internet marketing services, but our business is people. We would not be here without our team or our clients.

By Katie Shroff

Oct 26, 2018

TopSpot named Top Agency in 2018 WebAward Competition

This is the 6th year in a row that TopSpot has been recognized with WebAwards from the Web Marketing Association and the 3rd year in a row we have been awarded the Best Catalog Website Award.

By Beth Shockley

Oct 16, 2018

Analytics

Analytics for Manufacturers Part 3: Lead Tracking

In addition to having a better understanding of your lead quality, tracking your website’s lead data will provide you with important insights into your prospective customers’ user experience, from their initial visit all the way through to the sale.

By Katie Shroff

Oct 05, 2018

Analytics

Analytics for Manufacturers Part 2: Event Tracking

What data should you be tracking with Google Analytics? Historically when going over analytics data, people only discuss the number of visits, pages viewed per visit, the average time on site and the bounce rate as a determining factor of their digital presence. Unfortunately, none of those numbers tell you anything about how your site is supporting your bottom line.

By Katie Shroff

Oct 03, 2018

Analytics

Analytics for Manufacturers Part 1: Internal Site Search

What if we told you that you may have access to data that tells you exactly what your users want? What if we also told you that this data was free and made available through the tiny search box (known as your internal site search) typically found on the top right-hand side of your website?

By Katie Shroff

Oct 01, 2018